Bite Mark Analysis

Criminal cases many times call for the examination of evidence that can tie a suspect or victim to a crime scene or to one another. These physical traces frequently include blood and other bodily fluids, hair, fibers, and even bite marks. Here we will focus our attention to the latter and its accuracy, as it applies to the field of forensic science referred to forensic odontology or forensic dentistry. Forensic odontology is the field of forensic science dealing with the recognition of unique attributes present in each individual's dental composition. 1] This branch of forensics relies heavily on extensive and detailed knowledge of the teeth, jaws, and dental anatomy possessed by a dentist. In addition to this knowledge, the forensic dentist must be well-versed in the interpretations of radiographs, pathology, charting, and types of dental treatment. The forensic dentist is dutifully responsible for the proper handling, assessment, and evaluation of dental evidence in the name of jus tice. The dentist is the key to identification based upon the distinctive features present in the dental structures of each individual. Identification of deceased individuals who cannot be identified by other means, identification of human remains, identification of victims in mass fatalities, assessment of bite mark patterns, and age estimation using teeth are all part of the role of forensic odontologists as well. [2] Identification of an assailant by comparing a record of their dentition with a record of a bite mark left on a victim and the presentation of bite mark evidence in court as an expert witness are also done as part of the job. Bite mark comparison is one of the major and newer parts of this forensic discipline that has been evolving since the 1970s and has played a major role in many cases and the convictions of many criminal including the infamous Ted Bundy who was convicted solely on evidence of a bite mark analysis. However, recently, there has been a lot of debating around the accuracy of a bite mark comparisons and if it can truly assist in accurately identifying suspect as the biter in an attack. For example, in 1991 Ray Krone, a former letter carrier without a criminal record, honorably discharged from the U. S. Air Force was charged with taking the life of a Phoenix cocktail waitress, Kim Ancona. A body examination revealed that she had been stabbed eleven times and bitten on the left breast and on her neck. Forensic evidence, or lack of it, indicated that there were no fingerprints and other bodily fluids although there was indication that she had been sexually assaulted. There was little evidence that tied Krone to the crime except for evidence of the bite mark on the victim's breast, which a state forensic odontologist, Dr. Raymond Rawosn, said matched his very distinct teeth. The bite mark testimony of Dr. Rawson convinced the jury that Krone was guilty and he was convicted. [3] During the time of prosecution, forensic DNA technology was not generally available, but once it was, Ray Krone was proved innocent of the crime. A DNA test not only established that he was not involved in the fatal stabbing, but that also identified the true perpetrator – a person already incarcerated on another unrelated offense. After being cleared by DNA, Ray Krone walked out of the Arizona State Penitentiary at Yuma on April 8, 2002, a free man. 4] In another case, Ricky Amolsch, 38, ended up in jail for ten months over a mistake that a forensic dentist made. His girlfriend, Jane Marie Fray was gruesomely stabbed twenty-two times and an electrical cord was wrapped tightly around her neck. She was also bitten near her left ear. Amolsch was arrested, photographed and fingerprinted. The chief forensic odontologist for Wayne and Oakland Counties, Dr. Allan Warnick’s claims of a bite mark match persuaded the district judge to sign a capital warrant. The preliminary hearing relied on this evidence alone with the forensic dentist, Dr Warnick, giving a compelling testimony. Since Amolsch was not eligible for bond, he had to stay in jail until his trial, and during that time, he lost his home, his savings and his children. [5] After one of Warnick's other cases was challenged, officials re-examined Amolsch's case. Dr. John Kennedy, another forensic dentist, reviewed the case and gave a second opinion that it was someone else, not Amolsch, who had bitten Fray's face. Two other forensic dentists agreed and Amolsch was released from jail. It is true that a human bite mark inflicted by an attacker on the skin of a victim may leave a definitive identifiable pattern that can be identified as being made by a certain set of teeth. If a suspect is apprehended his teeth are reproduced by taking impressions of the teeth and pouring plaster into the impression, thus producing a plaster model. The plaster models of his or her teeth are then put on a scanner and scanned to make a digital image. A tracing of the biting edges of the teeth is then made either using the omputer or tracings from the printed image. This tracing is then superimposed on the bite mark photo, either manually or electronically using a scanned image of the bite mark, to determine if a match can be made. [6] Bite mark analysis is based on two postulates: a) the dental characteristics of anterior teeth involved in biting are unique amongst individuals, and b) this asserted uniqueness is transferred and recorded in the injury. [7] However, some bites are force ful enough to leave a good impression, others are not. A bite might penetrate the skin, but often only leaves bruising—and sometimes the blood marks of a bruise are mistaken for the impression of a tooth. It also seems to be the case that skin gets distorted when bitten or the teeth slide during the act of biting. [8] Furthermore, the level of distortion tends to increase after the bite mark was made. A studies suggest that for the bite mark to be accurately analyzed, the body must be examined in exactly the same position it was in when the bite occurred which can be a difficult if not an impossible task to accomplish. In addition, bite mark analysis is also controversial because dental profiles are subject to change. The loss and/or chipping of teeth, or the alteration of arch configuration through a variety of procedures, such as the use of braces, is common in human populations. The onset of oral diseases such as dental caries has been shown to alter the arch and tooth configuration and must be taken into account when comparing a dental profile to the bite mark after a significant amount of time has passed since the mark was made. 9] All of these variables affect the validity of a bite mark analysis and trying to identify an biter through the uniqueness of his or her dentition. One particular case that highlighted the lack of uniqueness in bite marks involved two suspects accused of attacking a man that had sustained a bite mark injury. Two separate forensic dentists, one representing the prosecution and one the defense, were brought in to analyze the mark. They reported conflicting results. One found the mark to come from suspect A and the other said it was from suspect B. This disagreement resulted from the fact that even though the two suspects had dental features making them unique, the bite mark itself was not detailed enough to reflect them. Therefore, the mark could have reasonably come from either of the men[10]. The equivocal outcome demonstrated in the case emphasizes the difficulty in proving uniqueness. In conclusion, not all bite marks have the level of forensic value necessary to identify just one individual. Now, individual characteristic within a bite mark or in a person's dentition is a distinguishing feature, trait, or pattern. Individual dental characteristics are reported to be features that are unique to an individual variation within a defined group. The presence of worn, fractured or restored teeth is valued as unique features. If a bite mark possesses the reflection of such a feature(s), the degree of confidence in a match increases. It is actually counter-intuitive to assume enamel chips, fractures, and dental restorations are always inherently unique. The shape of human teeth is quite constant in nature and their changes over time are based on common events.

Marketing plan of Himalaya shampoo Essay

EXECUTIVE SUMMARY While providing verities in product, company have to focus mainly on pricing. In India there are customers with variety of spending capacity on a particular product, but most of them will focus on economic mid range product. In Indian shampoo market there is huge scale of pricing as well as quality. While confirming final selling price of Himalaya shampoo, we have to consider the pricing of contenders. Because if we sell it on high price most of customers will not dare to try an expensive shampoo first time, they will choose their usual one. On other hand if we sell it on very low price, they will definitely think that this product is not good in quality & they should not buy it. For very good results, we have to maintain our price with competitors & attract customers. Other additional offers like buy one get one free, free sample distribution, additional in quantity; selling combos  in affordable price will help to attract more & more customers. INTRODUCTION AIM – SALES GOALS Making a benefit is the most critical some may say the main target of a business. Benefit measures victory. It might be characterized basically: Incomes – Overheads = Benefit. PROSPECT GOALS Individual offering capacities as a vital segment inside an organization’s bigger reconciled showcasing interchanges technique. Client deals are the soul of a business, helping straightforwardly to the organization’s end result. When bringing a deal to a close or starting special exercises, associations should first comprehend the necessities, needs, and propensities of their intended interest group. SCOPE The section, at around Rs 4,000 crore as of January 2012 (according to Nielsen information) is developing by over 18 for every penny yearly. Furthermore rivalry for an allotment of this pie is compelling. Shampoos likewise delight in one of the most noteworthy infiltration levels (around 80-85 for every penny) crosswise over item classes in India, making it essential for brands to continue advancing to stay ahead (Portion and principle, 2012). BACKROUND – The Himalaya herbal company has been manufacturing different types of natural personal care segment since 1999 to creating efficient simple life for human beings. . The key factor of company is that, they are helping people to realize importance of herbal & natural product for their personal care needs. Companies’ natural & herbal personal care products are very distinguished than other synthetic chemical personal care products in different manners. CURRENT SITUATION ANALYSIS INTERNAL ANALYSIS MISSION Himalaya’s mission is to make home grown wellness a piece of each home. We need to be the most trusted organization in experimental natural human services and most respected for our morals, qualities and duty to  manageability. Build Himalaya as a science-based, critical thinking, head-to-heel brand, outfit from nature’s fortune and portrayed by trust and sound lives. RESOURCES HUMAN RESOURCES To contract the fitting employee for open positions in your organization, we must utilize a few levels of profiling. We’ll make a profile of the employment obligations and additionally the normal experience and aptitudes you’ll require from a representative. Throughout the enrolling procedure, We’ll incorporate profiling perspectives from competitors through their provisions, resumes and the particular meetings. FINANCIAL Finance figure out the capability for the business to attain the procurements of the business proposal. On account of a created business this involves an evaluation of the present budgetary status of the business incorporating bargains, misfortunes and speculations. The arrangement might as well likewise rough the monetary necessities of the business and the sources to acquire the accounts. INFRASTRUCTURE & EQUIPMENTS The foundation regarding structures and the layout is key for boost up marketable strategy. Moreover, the gear needed in the business for instance, gadgets for the work force. For a created business, the arrangement might as well portray what supplies necessities redesigning or trade to accomplish the arrangement’s goals. OFFERING The disclosure set what’s to come course for Himalaya. It offers the opportunity of the quality of exploratory exploration. It likewise taught the vitality of persistence, ardour and tirelessness. Company have kept tabs on changing over Ayurveda’s home grown custom into a reach of restrictive plans devoted to sound living and life span. Shampoo is basic day to day use product which is almost preferred by most of people. This people will have their own expectations by using any particular shampoo brand. To fulfil this requirements ‘Himalaya’ shampoo have to highlight that offering shampoo products with different purposes like anti-dandruff, soothing &  moisturising, volume & bounce, anti-hair fall, extra moisturizing with proteins, gentle daily care, softness & shine. BUSINESS RELATIONSHIPS Business relations will be relations between stakeholders in the business procedure, for example, management worker, the employer/employee and business accomplice, employer/employee-outsourced representative relations, and so on. Note the significant provision that cost alone is not the main attention. Short survey of dispersion force issues: EXTERNAL ANALYSIS (external environmental factors) POLITICAL COMPONENTS How and what degree an administration mediates in the economy. Particularly, political elements incorporate ranges, for example, charge arrangement, labour law, ecological law, exchange limitations, duties, and political strength. Political variables might likewise incorporate merchandise and administrations which the administration needs to give or be given and those that the legislature would not like to be furnished. Moreover, governments have extraordinary impact on the health, training, and base of a country. ECONOMIC COMPONENTS Incorporate financial development, investment rates, trade rates and the expansion rate. These elements have significant effects on how organizations work and settle on choices. Case in point, investment rates influence an association’s expense of capital and subsequently to what degree a business develops and grows. Trade rates influence the expenses of trading products and the supply and cost of foreign made merchandise in an economy SOCIAL FACTORS Variables incorporate the social angles and incorporate health cognizance, populace development rate, age dispersion, vocation mentality and accentuation on wellbeing. Drifts in social components influence the interest for an organization’s items and how that organization works. Case in point, an ageing populace may suggest a more diminutive and less-willing workforce . Moreover, organizations may change different administration systems to adjust to these social patterns. TECHNOLOGYCAL FACTORS Innovative components incorporate natural and ecological viewpoints, for example, R&d action, robotization, engineering motivations and the rate of mechanical change. They can figure out restraints to section, least productive creation level and impact outsourcing choices. Moreover, mechanical movements can influence expenses, quality, and lead to development. ENVIRONMENTAL FACTORS Natural variables incorporate climate, atmosphere, and environmental change, which might particularly influence commercial ventures, for example, tourism, cultivating, and insurance.furthermore, developing consciousness to environmental change is influencing how organizations work and the items they offer- -it is both making new markets and lessening or crushing existing ones. LEGAL FACTORS Legitimate elements incorporate segregation law, shopper law, antitrust law, livelihood law, and health and wellbeing law. These components can influence how an organization works, its expenses, and the interest for its items. MARKET ANALYSIS Size of Indian shampoo market is 3098 Cr. With 16% of growth every year(Pareek, 2013). Hair care items like oil, hair cream and cleanser have been the quickest developing fragment of the individual consideration advertise in India. Because of growing of working class pay bunch populace, the business size of items. The span of the cleanser business sector is assessed at over Rs 25 Bn comparing to about 60,000 to 70,T000 tonne of the material. Interest of cleanser was 7000 tons in 1995-96, 21000 in 2000-01 and 33000 in 2005-06. Cleanser infiltration is evaluated now roughly more than 60% populace and anticipated that will sail 100 percent in nearing years while it was just 18% in 1995-96 and was concentrated to urban territories just (halalshampoo, 2010). MARKET TREND Products readied by the concoction business till date, have been less significantly synchronized inside India than in European case and quickly no Asian figure proposes biological worth seals or documentation. Provincial  supporters are bit by bit requesting â€Å"green† way out. In this, free conviction is forward of organization plus industry methodology. Likewise, bargains for the strength chemicals section are mounting quite quickly, fixated as an after effect of emphasis energetic about â€Å"green† high-execution items. A short specify of the way that provincial India makes up shut three-fourths of India’s populace and 51% of the sum disposable wage is sufficient to discover that this business holds a lot of potential. COMPETATIVE SITUATIONS The vast majority of the organizations have seen just a marginal plunge in edges in the previous two a long time notwithstanding the steep merchandise expansion, as they were ready to take value climbs without much safety. The key danger to edges can hail from increased rivalry from a profound pocketed player needing to increase market offer. In the previous 10 years we have seen substantial classifications like cleansers, cleansers and biscuits seeing sharp plunges in edges because of climbing intense force. CUSTOMERS NEEDS The main thing they had was the information of nature, accumulated in the ayurveda. With the art of Ayurveda’s, a few herbs and verdures were utilized to make ayurvedic makeup that truly met expectations. Ayurvedic beautifiers not just enhanced the skin yet went about as the shield against any sort of outside influences for the figure. Ayurvedic products otherwise called the natural have the same respectable holdings in the up to date period too. There is a wide extent of the natural beautifiers that are made and normally utilized for every day purposes. Natural beautifying agents like grown like Himalaya shampoos. SWOT ANALYSIS Hair & Care Parent Company Himalaya Category Personal Care brands- Herbal Shampoo Sector FMCG USP Multiuse herbal shampoo STP Segment Mid-priced herbal shampoo Target Group Middle class segment Positioning Hair & Care offers the potent nourishment of Herbal ingredients that reduce hairfall & moisturize SWOT Analysis Strength – Gained reputation as made out of Natural extracts – Strong brand value of Himalaya – Has user-friendly herbal nature – High quality of the product – Excellent distribution of Himalaya ensures availability Weakness – Market share is limited due to presence of strong competition – More emphasis needs to be put on increasing reach of product Opportunity – Can also launch shampoo and conditioner of same brand – Huge market potential – Launch Variety for overall members of family. Threats – Plenty of competitors – Almost no differentiation – Conditioners +shampoo mix might replace hair shampoo TARGET MARKET SELECTION & POSITIONING STRATERGY Market division is the division of the aggregate business sector into more diminutive, moderately homogeneous assemblies. It is important to portion or group the different individuals or foundations so as to recognize those with sufficient obtaining force, power, and eagerness to purchase. There are no gender orientation restraints regarding the showcasing of their item. Guys and females much the same are given items that will engage their contrasting styles and tastes. POSITIONING Items positioning alludes to ‘the client recognition of the spot an item or brand involves in a given market.The positioning of the Himalaya brand is ‘get it’. the joy would just be accomplish when they get an uplifting state of mind by others, that is the reason they have to comprehend themselves to know the real things they require, Himalaya needs to be seen as brand that realize what lady feel, what they need and Himalaya are letting them know, ‘we feel what you feel’ Positioning essentials: – Positioning is the single most excellent impact on a client’s purchasing choice. – Every client assesses items in the business sector as per their mental guide of the business. – Positioning exists in clients’ personalities, not in positioning explanations. – Individuals don’t effectively or readily alter their opinions in the vicinity of an item’s positioning. – Positioning must first exhibit an item’s importance, utilizing supportable, believable, and accurate terms. – Making the item less demanding to purchase through viable positioning makes the item simpler to offer. – Getting Into the Mind of the Consumer OBJECTIVES BRAND LEVEL OBJECTIVES Eventually, brand level benefit focuses are relied upon to help the in general augmentation of the company’s benefits. Nonetheless, when a firm holds some diverse brands, distinctive advertising and dissemination arrangements may be needed for each. A few variables become possibly the most important factor in augmenting worth. Product line objectives Firms profit on the totality of items and administrations that they offer, and off and on again, benefit could be expanded by settling for little edges on some, making up on others. For instance, both producers and retailers. DISTRIBUTION OBJECTIVE A company’s dissemination targets will eventually be quite related—some will upgrade one another while others will contend. for instance, as we have talked about, additional selective and higher administration dissemination  will for the most part involve less force and lesser scope. Cost must be exchanged off against pace of conveyance and for Communication Objectives BRANDING Branding is the utilization of a name, term, image or outline to give an item a remarkable character in the commercial center. Advertisers have three significant vital choices: maker marking vs. private names; singular marking vs. family brands; and co-marking. Furthermore, they must think about if to look for trademark assurance for their brand. LOGOS Logos are a discriminating part of business showcasing. As the organization’s significant graphical representation, a logo stays an organization’s brand and turns into the absolute most obvious sign of the organization inside the target market. Therefore, a generally composed logo is a key a piece of any organization’s general advertising system.everybody has, knows the logo that runs with the name. It’s all in the acquaintanceship of: Organization Name + Logo = costumers recollecting your organization and what it is you do. VALUE PROPOSITION A quality recommendation is a guarantee of worth to be conveyed and a conviction from the client that esteem will be encountered. A quality recommendation can apply to a whole association, or parts thereof, or client records, or items or administrations. Making a worth recommendation is a piece of business methodology. System is dependent upon a separated client worth recommendation. Fulfilling clients is the wellspring of feasible worth creation. Advancing a quality suggestion is dependent upon a survey and examination of the profits, expenses and esteem that an association can convey to its clients, prospective clients, and other constituent gathers inside and outside the association. It is likewise a positioning of worth, where Esteem = Profits. MARKETING MIX STRATERGIES PRODUCT PRODUCT CONCEPT An item notion is a printed, pictorial, or ridiculed up representation and portrayal of another item. The idea gives an unit for conveying to both  customers and the improvement group the way of the new item, how it will work, the item’s characteristics and qualities, profits, purpose behind being, also what issues it will explain for the client. Contingent upon both the relative freshness of the thought and the phase of improvement, there are different organizations in which thoughts could be exhibited. Know our types of shampoos Type of Shampoo Key Features Protein Shampoo Fortified with proteins Clarifying Shampoo Used to deep clean hair and remove buildup Volumizing Shampoo Adds body to limp hair Moisturizing Shampoo For dry hair. Keeps spilt ends in check. Revitalizing Shampoo Made for colour treated, chemically processed, damaged hair Anti-Dandruff Shampoo Contains medication that rinses away those flakes 2 n 1 Shampoo Combination of shampoo and conditioner PRICE Connecting a reasonable and precise sticker to your items and administrations might be an unpredictable adjusting of careful control. It might as well shock no one that numerous entrepreneurs have a progressing battle with setting their evaluating systems. Some use unseemly methodologies, for instance, endeavoring to dependably be the most minimal estimated player in the business sector, while others neglect to change their methodology to profit by business changes. The Importance of Accurate Pricing Clients need the best esteem for their cash, and consequently they will just about dependably do a quality examination and make buys dependent upon the  best cost for the best esteem. To show, put yourself in your client’s position. Assume you go into an office-supply store to purchase a ream of paper for your printer, and you find that there are many choices to browse. Conducting Market Research Statistical surveying is obliged when you propose to increase an aggressive point of interest through estimating. You’ll need to utilize exploration to figure out what contenders are charging for items or administrations like yours and survey how your offerings measure up as far as quality contrasted with those contenders. Knowing this will help you figure out a reasonable cost. DISTRIBUTION OBJECTIVES A company’s conveyance targets will eventually be exceedingly related—some will upgrade one another while others will contend. for instance, as we have examined, more selective and higher administration conveyance will for the most part involve less force and lesser range. Narrow vs. wide reach: The degree to which a firm may as well look for tight (select) vs. wide (extreme) appropriation hinges on upon various components. One issue is the purchaser’s probability of exchanging and eagerness to pursuit. Retailers included in a more restrictive dispersion game plan are liable to be more â€Å"devoted†Ã¢â‚¬â€i.e., they will have a tendency to Suggest the item to the client and subsequently offer expansive amounts; – Convey bigger inventories and choices; – Give more administrations PROMOTION DIRECT MARKETING We think about immediate advertising promptly in the term as a â€Å"differentiation† circumstance against which later channels might be analyzed. when all is said in done, you can’t spare cash by â€Å"dispensing with the mediator† on the grounds that delegates represent considerable authority in performing certain undertakings that they can perform more efficiently than the maker. Mediators perform errands, for example, – Moving the merchandise productively – Breaking mass – Combining products – Including administrations Internet Marketing (Electronic Commerce) Genuine offers of items e.g., Amazon.com. Promotion/advertising: Clients might be viably focused much of the time in light of the setting that they, themselves, have searched out. Client administration: The site may hold data for the individuals who no more have their manuals convenient and, for electronic items, give redesigned drivers and programming patches. Statistical surveying: Information might be gathered generally cheaply on the Net. Public Relations Our company have to have a consistent communication with clients, representatives and diverse stakeholders. This adjusting of connection is carried out by people in general connection office. The significant capacity of general society connection office is to handle press discharges, help item reputation, make and uphold the corporate picture, handle matters with officials, guide administration concerning open issues. Himalaya shampoos have to be taking a gander at approaches to merge with capacities of advertising and open connection in showcasing open connection. The immediate obligation of showcasing open connection (MPR) is to help corporate and item marking exercises. ACTION PLAN step 1 Behaviour statistical surveying. Take in who is utilizing the item, who will purchase it and to whom would it say it is helpful? Step 2 Examine the rivalry. Assess how your item varies or contrasts with current item offerings and figure out the routes in which your product/company outperforms. Distinguish the explanations clients buy somewhere else and the ways that you can lure them to buy your new item. Related Perusing: Gourmet Nourishment Items Showcasing Arrangements Step 3 Figure out your advertising procedure and test it with center aggregations to  figure out their reaction to your advancements. Best item starts include promoting of numerous sorts. Online advancements, radio/television spots, and email sales can all lead a guest to your site to take in more about the new item and other item offerings. Step 4 Make an advertising system. Thoughts incorporate permitting the press to survey your item, composition articles to send to open media, giving questions, and holding a launch occasion. The more chances you need to present your item to the target advertise, the more individuals will know the item and get intrigued by obtaining it. Step 5 Assess the availability of the launch to determine the in general timing is composed and the item is totally primed when it is declared. Step 6 Make a timetable in the advertising arrange and catch up normally to guarantee that everybody included is on calendar. Step 7 Train your client administration branch completely so workers can successfully offer the item. The moment the item is accessible for buy, your deals staff ought to be completely educated about the item and primed to offer it. MARKETING BUDGET Assuming that you are not certain what particular objectives you might want to set (for instance, what number of prospects you require), the best system is to begin in view of the finish: Figure out aggregate income: Settle on the measure of income you might want to gain for that discharge time span. Audit your income projections for the year, and figure out what amount you could ascribe to this discharge. Figure the amount of clients obliged: Partition your normal income by the normal deal quality to ascertain the amount of clients you have to sign. Comprehend your deals win proportion: Utilizing past bargains, apply what number of prospects you might need to attain the amount of clients needed. When you don’t have that number, a sensible â€Å"win rate† is give or take 1 in 5 (20%). This will provide for them you the amount of prospects you will get MARKETING BUDGET there are general guidelines, however there are additionally various weakening variables for each one organization to think about. The measure a  business might as well plan changes dependent upon its residency in the commercial centre on promoting secured items, yet numerous purchaser items organizations use 50 percent or a greater amount of their net income on starting new offerings. Using the general rules of thumb, calculate your company’s ideal marketing budget below: Total Revenue x 5% = Marketing budget required to maintain current awareness and visibility Total Revenue x 10% = Marketing budget required to grow and gain market share CONTROLS & CONTIGENCIES A promoting emergency arrangement can help a little business secure income, productivity and client relationships by planning for startling occasions. The sudden entry of an effective new contender, an issue in your store network, the abdication of a paramount deals delegate, an infection assault on your site or the revelation of a significant item abscond can have genuine outcomes. When you have an emergency arrangement set up, you can react rapidly to changes and secure your organization against the danger of business and budgetary harm. – Awareness – Monitor – Response – Manage CONCLUSION With the development in the improved markets approaching immersion, purchaser bundled products organizations started looking to advancing and rising markets for future development. Worldwide Himalaya Herbal Company one of the organizations that had a vicinity in a few rising markets incorporating India, where it worked through its subsidiary. The case concentrates on Himalaya’s technique for developing two adult brands with mass claim of their herbal shampoo range, by focusing on new sections in creative ways. REFERANCES external environmental factors. (n.d.). Retrieved 2 3, 2014, from dineshbakshi.com: http://www.dineshbakshi.com/igcse-business-studies/external-environment/revis

Systems in Organizations for Safety and Improvement Essay

Systems in Organizations for Safety and Improvement - Essay Example (Don Fienley). It is a fact that there is actually a medical revolution as far as medical improvements are concerned, such as fertility treatment, cancer cures, cardiac care and AIDS management are some of them to mention, on the other hand, in the United States health care system often fails to deliver on the promise of science it employs (Spear S. 79). This paper will look at some of the possible errors in this field and their remedies to prevent harm and injuries to the public. An earlier study showed that as many as 98000 people succumb to medication errors each ear in United States hospitals (Burke J). If this is the case of the health care conditions of country which leads the world in medical science, the situations in the third world can be beyond any calculations. Firstly, the medical errors include mistakes such as administering wrong dose, wrong drug or wrong time. Then, the eventualities such as misread prescription due to poor handwriting, mismanagement due to look-alike and sound-alike medicines and adverse drug reaction. Broadly, every nation and governments have made every possible step to make sure that the health care professionals are typically intelligent lot. ... The hospitals and organizations are to integrate systems to improve primary care, nursing care, medication administration and a great lot of clinical processes. All this improvements will have a direct impact on the safety, quality, efficiency, reliability and timeliness of healthcare (Spear S. 79). Improvement and understanding will only take place when the gap between the health care system and the professionals working in it will narrow. Communication Errors It is common knowledge that poor communication will lead to adverse effect and results. Unless and until all in a team becomes completely sure of the situation that must be dwelt with and work that is to be completed and who are responsible for what aspect of work, moreover, the way it should be accomplished, the chances of error will always be there. When a problem arises in between a task the best way is for everyone to work closely around the problem. 80% of errors were initiated by miscommunication, including missed communication between physicians, missing information in medical records, mishandling of patient requests and messages, inaccessible records, mislabeled specimens, misfiled or missing charts, and inadequate reminder systems (Smith Peter). Most of the communicative error will round up to one staff member's failure to inform the other staff member of a patient's condition or verbal instructions are misunderstood. Often, a subordinate is smart enough to identify the problem but bit nervous to mention it to the senior who may not give the deserved appreciation for the hard work. Lack of proper and purposeful communication often ends up in a failure to perform medical procedure properly for example placing a feeding tube into the lungs and cutting an organ

Managment Essay Example | Topics and Well Written Essays - 250 words

Managment - Essay Example Compared to other graduates, I believe that my superior research skills and ability to organize myself and the team to face challenges puts me at an advantage. I bring the values of honesty, accountability and an ability to meet challenges head on to the table. I am transparent in my dealings and if I am given some responsibility, I ensure that I am accountable as well. Combined with the ability to rise up to challenges, these values make me an ideal person to lead a team. Further, I can subordinate my individual goals to the needs of the team making me a team player as well. Hence, this ability to be a part of the team as well as lead a team makes me versatile and skillful at my job. I will show my value to the prospective employer by telling him about the most significant challenge that I have faced in my life so far and recounting the details of how I overcame the challenge. The challenge being mentioned is about how I led from the front when faced with an intractable problem that required out-of-the-box thinking to arrive at a

Strategic Management Outline Example | Topics and Well Written Essays - 750 words - 2

Strategic Management - Outline Example Barriers against International Trade Critics believe that factors that influence international trade undermine globalisation (Haberberg and Rieple, 2007:8). The factors include tariffs, licenses, embargos, and investment and exchange control with a view of protecting trade in the international market. The above factors influence the entry behaviour into the international market. Economic analysts have identified reasons behind the resistance to globalisation. These reasons are environmental influences that emanate due to international trade, employment abuses, and perceived inequality of benefits derived from globalisation. Many countries show concern about the treatment that their citizens get whenever they operate in the international scene. Conflicts that arise due to poor treatment may justify resistance to efforts towards globalisation. Benefits derived from the global market are very crucial to globalisation. The players in the international scene bring low-income countries and the developed countries. The transactions between these two groups usually differ. Economists have demonstrated that the benefits that developed nations acquire in the international market are higher when compared to low income countries. This situation tends to justify rejection of globalisation. The international Environment The trade in the international market usually take place within and between Europe, USA, and Japan. This trade depend on political and legal issues, which influence the relationship between these countries, cultural and social issues; shapes the products consumed by these nations, and the infrastructure within these countries. Infrastructure is very crucial because it dictates the operation of factors, which influence the international scene. For instance, transport network and communication determines the ability to deliver products in the international market. The international politics define the environment within which the international players would pre sent their items. The political system dictates policies, which influence globalisation. The legal system of a country would derive its policies from the nation’s political system. These policies would influence the economic climate because they regulate business operations in the international scene. Critics believe that political intervention may affect taxes levied against products in the international market. The interventional by various political systems are evident through inflation and currency rate control. Social and cultural issues are very instrumental to globalisation. The beliefs and values in the international environment would influence practices such as consumer behaviour, expectation of the employees. The understanding of dynamism in the international culture would influence the approach applied by firms in the international market. Critics believe that cultural attributes observed in the international market depend on infrastructural development in a countr y (Haberberg and Rieple, 2007:12). For instance, employee’s skill would depend on education system of that country. On the other hand, telephone, electricity or transport system would dictate the behaviour adopted by various firms. Organisation Location in the International Environment The decision to introduce a product in the internatio

Why we should send a Manned Mission to Mars Essay

Why we should send a Manned Mission to Mars - Essay Example The researcher states that President Barack Obama has told NASA scientists to broaden their horizons and look to send humans to Mars. He thinks that a likely time scale for this is the mid-2030s. The President is looking to decrease missions to Mars in the hope of reaching a planet that could prove vital for our future. The focus is now on exploring new planets and not revisiting the same places that we as humans have already conquered. I concur with this assessment because it has now been over 40 years since the first moon landing was achieved but nothing has really happened since. The 1960s was a great decade for space travel but this has never really been built upon. Manned missions to Mars can recreate the achievements of that decade and even surpass them. However, if manned missions are to be achieved, then there will be many environmental, political, and ethical challenges to face first. If astronauts were able to make it to Mars, then they would need supplies from Earth every once and awhile in order to sustain themselves. The reason why I think that it makes sense that humans next try to conquer Mars is that Mars have plenty of water to maintain life. Even though Mars would have a sufficient quantity of water, it would still be difficult to live there. The temperatures can fall below freezing in some places, and the atmosphere is typically made up of carbon dioxide, which means that extra oxygen would need to be supplied.

Basic Principles of Accounting Essay Example | Topics and Well Written Essays - 1000 words

Basic Principles of Accounting - Essay Example The convention states that items recorded in financial statements should be recorded at the original cost for which it would be bought. Stating furniture at the present cost will be misleading and the account will not conform to legal standards. 3. Depreciation is an attempt to measure the worth of a fixed asset that was used in the period under review. It therefore divides the useful life of a given fixed asset into a number of years. Each year, there is an estimate of the worth of the asset that was used in the production process. This way, accountants can get close to getting the true picture of how much was spent in a given year. Accumulated depreciation represents the worth of the asset deducted in the previous years that the asset was used in production. 4. The payment of $20,000 in June 2008 is cannot be put in the income statement of 2007/2008. This is because that insurance payment added no value to production in the 2007/08 year. However, that payment gives your company the right to future benefits. In other words, it is an asset and it must be accounted for in the Balance Sheet as an Accrual. 5. Gross profit represents sales less cost of sales or direct cots. Net profit is gross profit less other production costs like overheads, indirect costs, as well as taxation. Net profit is important as it gives the whole view of trading activities in the company over a period of time. Gross profit just gives a shallow indication of events in the organization. 1. Direct cost is a cost directly attributable to a project or activity in a business. Indirect costs are activities that cannot be directly attributed to a single activity or process in the business. Manufacturing overheads is an indirect cost because it relates to the factory’s cost that cannot be identified with a single product or activity. Examples include electricity and depreciation costs. 2. Work in progress refers to costs of unfinished raw materials that are

The European Union and Employment Relations Essay

The European Union and Employment Relations - Essay Example But negotiation of course does not mean the theoretical perspective alone. It requires practical grounds of the policies which shows clear practise of anti discrimination employment policies. Here the EU lacks behind, when it comes to practise the policies. (Amsterdam Treaty, 2007a) The gender equality report no doubt shows that gender employment issues are almost resolved but the gender pay gap has remained. Despite enhancing article 12 of the Amsterdam Treaty which clearly states that no discrimination would be allowed neither on the basis of gender nor on the grounds of nationality between men and women, women's social position in the labour market is relatively weaker than that of men. (Amsterdam Treaty, 2007a) Women lack behind men in exercising bargain power with employers to negotiate for higher wages. Similarly women lack better access to training, and promotions to supervisory positions. No matter to what extent gender inequality has negotiated with EU policies, it is evident that the Amsterdam Treaty has taken only small steps to help forward the construction of European citizenship. Indeed, it still fails to guarantee a basic common standard of fundamental social rights to EU citizens. The social rights recognized in the Community Charter of the Fundamental Social Rights of Workers, which figure in the Treaty only as not legally binding principles, do not allow for a metamorphosis of economic citizenship into the full social citizenship of the European democratic tradition. Transnational corporations while understanding the discriminatory issue have given significant attention to the women's role in influencing women's economic status. Either in the form of supranational policies or global policies (Desai & Naples, 2002, p. 220), they have realised the way women have contributed in the employment in export-processing zones but then again this realisation has not proved the women worth marginalisation. Therefore the result is nothing but low-paying, dead-end jobs followed with poor working conditions. The new innovations in the Equal Treatment Directive 2000 have outlawed indirect discrimination, discrimination on the basis of sex, ethnicity and race. (Hoskyns, 1996) On the one hand, EU has equipped feminists who possess international relations within the boundaries of EU. With a framework of sex equality laws women have been able to extract reforms from national governments. Beneficial mostly for white women who are subjected to strong employment positions with secure and stable jobs, EU policies have benefited middle class women, but what about those vulnerable groups who are considered as minor or even non existent. What about those black and migrant women who are dependant upon receiving male violence not only at their homes but also at their work places in the form of sexual harassment What about those accidents and injuries in the factories, in which use of toxic chemicals are common, that burn workers and still not take the responsibility for their health problems and illn esses The widespread sexual harassment in the Member States and the role of the EU institutions in devising strategies for dealing with it provides an excellent opportunity to explore some of these issues demonstrates the importance of networking across national

Wages v. Wages Essay Example | Topics and Well Written Essays - 250 words

Wages v. Wages - Essay Example The couple moved with their two children. In light of the decision to move to Kentucky, the mother went to court again requesting a change of custody. She argued that the move to relocate was based on her strong belief that it would be disadvantageous to their child. In her motion, she requested that she did not want to end the relationship between her daughter and her former husband. The father responded by accusing her former wife as a woman who lacked motherliness prior to their divorce. He also pointed out that the mother’s current husband had left her twice and that she had two different jobs and was not in a position to cater for their child appropriately. He wanted to be granted full custody or be relieved from paying child support (Sharp, W. and Antoon, 2005, P.73). He also wanted to stop paying for the child’s hospital insurance unless the court granted him full custody of the child. While the mothers intention to move to Kentucky and leave the child with her former husband was with good intention, it was perceived that it would result in a significant change of circumstances. She was also not best suited to have custody of the child as the former husband had more people whom would help him raise the child much better than the mother would. There was no significant evidence found by the court that moving the child to Kentucky would result in a great change in circumstances. The father was not granted custody. (Sharp, W. and Antoon, 2005, P. 73) The second ruling was made based on the present facts. Custody was not granted to the father as the mother’s motion to change custody was denied. The reversal of the earlier judgment was as a result of the mother’s failure to show the court that she was better suited to have custody. An appropriate visitation schedule was deemed to be better than changing custody basing on the facts present at that

Free

Free schools Essay Are an interesting idea but the government needs to be very careful to make sure that educational standards improve for all children and that the whole community benefits. The idealogy behind free Schools are that they are non-profit making, independent, state-funded schools. They are able to choose what subjects they choose for their pupils to study and have many less restrictions imposed on them on how they choose to allocate their finances. For this very reason free schools would be varied in their nature as they would not be forced to follow for example the national curriculum. They are not defined by size or location: there is not a single type of free school or a single reason for setting them up. Free schools could be either primary or secondary schools. They could be located in traditional school buildings or appropriate community spaces such as office buildings or church halls. They could be set up by a wide range of proposers including charities, universities, businesses, educational groups, visionary teachers or committed parents who want to make a difference to the educational landscape. They might be needed because there simply are not enough school places in a local area and children have to travel too far to the nearest school. Free schools are not academically selective and open to children of all abilities. School is a defining factor in our lives and also promote a shared sense of community which is important as cohesive communities are generally more happy and safe than uncohesive ones there is no discrimination or segregation and they nurture a shared set of beliefs and values and goals, living together in harmony and mutual respect. An example of a community that lacks this is Oldham in which the races, Asians and whites were segregated and this triggered violent race riots. This happened due to the immense divide between Asian and White communities and their inability to mix and appreciate one another. This event made me think that this was very bad for the community and did nothing but encourage racial segregation. Looking at the footage of the riots of 2001 it is clear that situation could have been easily avoided had everyone learnt to appreciate one another. Community cohesion is about ensuring that all people from different backgrounds and communities feel they belong to the place in which they live. We cannot realise our ambitions by living in isolation to one another, it must be as a united city, where the differences of race, colour, and religion are embraced. A sense of community cohesion as we grow up makes us happier in general and encourages us to be unprejudiced and non-racist. Our distinctive character is developed early on in life and to be encouraged to mix with other people with different beliefs and religions helps promote a safer and on the whole a more happier and strong community. We start school within the first few years of our lives and being mixed with different people at this institution endorses a stronger community. We spend a good part of a decade at school so there is no doubt that school will be largely responsible for our values and beliefs, as well as our personality. Depending on what school we go to we are thrust into a shared community and we learn to get along and share beliefs. As stated in the Source material, Being part of a community helps us develop an identity a sense of who we are. An uncohesive community has exactly the opposite effect, and children growing up in an uncohesive community can grow up to have negative views and not feel like they belong and the can feel like they do not have a stake in society and being able to join in and influence decisions that affect their lives. When David Cameron and Nick Clegg (leaders of the Conservative party and the Liberal Democrat party) were elected to form a coalition government in 2010, one of the Conservatives policies were the Big Society which was apparently based on a model of Balsall Heath A town with low levels of community cohesion. The idea of the Big Society was that people take greater control of their communities and not rely on the government and local authorities to provide services like schools, community centres, youth clubs. This town has now been transformed and the town is now clean and tidy and people of all different cultural backgrounds mix. The most positive effects of this were that community cohesion increased in a drastic way. There is no doubt that there are some beneficial aspects of free schools such as people of all different ethnicities mixing together as a free school is not academically selective. This discourages discrimination and community cohesion. Some people may argue that the current government is trying to distance themselves from responsibility and segregate society but I believe that David Cameron is good to encourage people to take action if they are deprived of something that will be a credit to the community. Further argument counteracting this is that some people think that such people in deprived areas are not skilled or have enough knowledge to undertake a difficult project of opening a school, particularly a secondary school. A quote from a recent article of the Telegraph states These kids will be left behind, because the second point is that, if you set up a market mechanism, then there are winners and losers, but, in this case the losers are children, left behind in a sink school. The endorsement of free schools is debatable, but interesting. Nick Clegg declared on the 5th September in his speech Free schools would not become the preserve of the privileged few' which outlines the fact that he thinks free schools would in effect privatize the education system and allow the new institutions to cream off the best pupils and resources. On the other hand the Education Secretary Michael Gove who wholeheartedly believes that free schools will end the rationing of good education. He believes that free schools to replace failing comprehensives will give all children access to the kind of education only the rich can afford. He outlines this in Source 1 as well as saying free schools will cut the achievement gap between rich and poor. However , free schools could lead to social segregation as middle class parents are likely to be very keen on them, leading to a situation where middle class and working class people do not mix. This could end up with middle class children going to good schools and working class children remaining in local authority schools where there is very little funding. Another group who are really keen on free schools are faith groups and this could lead to segregation on religious grounds. Standards for school would therefore not rise uniformly for everyone which would be a big disadvantage and there would also be low community cohesion which is explained above. I personally think it is unfair that some pupils dont have the opportunity to go to a high achieving school as I went through this whole school lottery trying for three high achieving schools but I failed to get into any of them, simply because I was out of the catchment area. It is worth setting up free schools in deprived areas where children are forced to go to a low achieving school, so they have the same opportunities that wealthier children have. Michael Gove planned to branch out free schools here after apparent success in America with free schools, where 99 free schools have been established. Evidence suggests that 83% of free schools in the USA are doing no better than their conventional counterparts which brings me to question whether the opening of free schools really are beneficial and whether the opening of them would cut the bridge between rich and poor. However in further research some students in these schools feel that they are in a better position in a free school where they apply rigorous discipline and are challenging. This again makes the idea of free schools questionable. In Source 3, a group of six hundred parents expressed their desire for their children to go to a school other than the local state school. This brings about the conclusion that if this many parents are unhappy with the type of provision of state schooling institutions, something must be done. This opinion is also met with Rachel Wolfs in Source 4 who argues that hundreds of parents have suffered too long from a two tier education system one in which the wealthy can get into the excellent local school by buying a house in the right catchment area or paying school fees, while less off parents are stuck. I believe this is an extremely unfair system and one in which the wealthy seem to have it all and working class citizens are stuck in a never ending rut. In Source 5 another parents view is expressed, where she expresses her desire for a school in which most of its students could walk to and not sending their children 4 miles away. Source 6 promotes the fact that some people are planning to profit from the governments initiative seeking to profit at the expense of the taxpayer states Ed Balls in Source 8. He continues with Since free schools introduced a free schools policy the countrys education standards in maths and scince have plummeted. This Source brings about more negativity on the topic of free schools and questions the beneficial aspects of free schools. Source 7, an extract adapted from the website of the National Union of Teachers promotes an opinion of high negativity towards free schools, of which 24 have opened this September. A quote of this source is This governments attack on state education has to be opposed. Laws to create many more academies and the new so called free schools are an attack on the very existence of free, state comprehensive education which is democratically accountable. It is privatisation on a grand scale and is unacceptable. From my research many people agree with the condemning of free schools with NASUWT stating The free schools programme will be anything but free. Free schools are an unnecessary and costly gamble in educating the countrys children. The Government is simply not acting responsibly by not making clear where the money will come from to fund the free schools policy. Major education programmes have in the last few weeks been cut or frozen. The public would be right to be concerned that money saved from other education programmes will be used to fund the free schools policy. There is yet more negativity on the introduction of free schools with ATL an education union saying Parents or teachers misguided enough to set up a free school will soon find out that running a school needs a lot more than knowing pupils names and an alternative vision of education. It needs knowledge of employment law, health and safety and the admissions code. And private companies are waiting in the wings to provide these services. ATL has produced a directory listing the major organisations which want to get involved in managing state schools Englands schools: not open for business. These all show there is much negativity on free schools. Also NASUWT outlines the fact that it is not clear where the money to fund free schools will come from which brings about the conclusion that the government are taking money from existing state schools which may not benefit the majority of children in the local area. In Source 9 a blogger wrote her opinion which depicts that instead of reducing segregation free schools would in fact increase it, by being highly selective especially for parents who are forcefully ambitious in their choice of school, leaving behind children, for whom there may not be a voice. In Source 10 we look at Sweden, which already has free schools implemented but a person called Per Thulberg who analysed this said schools had not led to better results and Michael Gove contradicted this stating that if parents had more choice then existing schools would be forced to improve, but Per Thurlberg said better results simply came from students with better backgrounds going into those schools. These statistics suggest that free schools may not bring about better results and will not determine that there are better quality schools for the public to choose from which was the point of free schools being created in the first place. Free schools may simply be taking money from the local comprehensive where students may inevitably end up. Another factor which questions the beneficial aspects of free schools are the growing popularity of faith schools demands to build more faith schools in the form of free schools are reportedly growing this is a feature which some say will segregate society further and not promote community cohesion. http://www. dailymail. co. uk/news/article-2046715/Richard-Dawkins-attacks-alien-rubbish-taught-Muslim-faith-schools. html http://www. guardian. co.uk/education/2011/oct/04/alarm-over-racial-segregation-london-schools. These articles especially the second depict the racial segregation that faith schools may cause. I think personally that large numbers of faith schools in Britain will not benefit the society as a whole. In conclusion and to be fair and in all honesty it is just too soon to say whether free schools are going to be a good thing and create a more fair educational society for all of us. It is very clear that the present system is not working and puts immense pressure on both parents and children to fulfill the need to attend a good school. Once parents were allowed to see the published national league tables of which schools perform well as opposed to which schools did not, it was only a matter of time before wealthy parents were able to move to a catchment area to secure the best school places for their children leaving behind the poorer child to accept whatever was on offer. This has caused a very great divide in good and average performing schools and caused a lot of low morale for many parents in this country. If free schools can address this major issue it can only be a good thing. However, it can be argued that the odds are stacked against them. In our present times with our bleak economic outlook any system that is trying to get on its feet will gobble a lot of financial resources and one has to look at where this money is coming from and whether our already existing state schools who do not join in will suffer as a result. Competition is whole heartedly healthy generally in a society but not an unfair one where competition takes place in schools where clever kids are already creamed off and able to go to better schools. This can be a major disadvantage and in itself causes segregation of a different sort. I feel that if people are inspired to take on the opportunity of setting up a free school then they probably have a vision of a better , alternative system they are aspiring to which is a good thing as the government has set up a lot of stringent conditions which have to be passed to set up a free school. In all, apathy and not doing anything to address the issues in our schools is a worse misdemeanor than at least trying to see whether free schools hold the answer to our problems and so we can only hope for our future generations that free schools work. As in everything in life only time will tell.

The Effective Communication For Investor Relations Commerce Essay

The Effective Communication For Investor Relations Commerce Essay Corporations worldwide work daily to increase the value of their stock for the investing public. In order to exploit this value, businesses must constantly make every effort to extensively communicate to their investors and potential investors. In view of this, investor relations are a vital part of business strategy, principally in the area of communication. Argenti (2009) says, While explaining financial results and giving guidance on future earnings are critical investor relations activities, companies today need to go beyond the numbers' (p. 203). Corporate departments involved with investor directions must make a necessary connection between efficient communication and company goals. Since communication is starting to play such an important role in investor relations, corporate communication programs are being created not only to participate in financial areas, but also to take part in media relations and other public communication. Ultimately, the best way for corporations to u nderstand communications for investor relations is to look at an overview of the investor relations function, know how to organize investor relations, learn about investor relations programs and be informed on investor relations advancements. Investor Relations Synopsis In the United States, the Boston Manufacturing Company, established in 1814, is foretold to be the first public company. As business increased and growth was desired, the owner chose to sale shares of the company stock to other businessmen (Laskin, 2009). Laskin (2009) states, The separation of management and ownership became the key pre-determining factor in the development of investor relations (p. 1). However, as long as the stock market and the Securities Exchange Commission (SEC) have been a part of the business world, investor relations and communication have not been in effect. Argenti (2009) explains how communications to and from investors in the 1930s and 1940s were barely existent and unnecessary. Corporations were mainly concerned with disclosures required by the SEC, which left little reason for a corporate investor relations representative or department (Argenti, 2009). Midway through the 1900s modern-day investor relations began to surface in the corporate world. Poten tial investors and stockholders became more of a priority to businesses around 1960, which brought forth the creation of the National Investor Relations Institute (NIRI) (Hockerts and Moir, 2004). Hockert and Moir (2004) go on to say, The National Investor Relations Institute {NIRI), founded in the U.S. in 1969, was the first recognized professional [investor relations] body (p. 1). With the creation of the NIRI to communicate with management, investors and potential investors, corporations began to utilize modern technology and bring the investor relations function to the forefront of corporate communications. By the 1990s and the turn of the century, investor relations took-on a highly technological-based approach to investor communications. According to Jameson (2000), visual discourse became a major element in investor interactions. Visual discourse was effective for stimulating the response to good news for investors, and reducing the brunt of bad news. Jameson (2000) says, The most powerful forces that do this are the use of symbolism, the photographic depiction of the narrators, and the highlighting of key pieces of information (p. 1). Visual discourse through the use of the internet brought investor relations to an even greater height after the turn of the century; investor relations can now be found on a variety of platforms, locally and globally. Press ure from investors will always continue to mold the investor relations function. Many companies have already put into place a shareholder relations department. These departments will become even more common in the future as financial advisors and other professionals will influence and have high expectations for firms (Martson, 2008). Organizing Investor Relations Communications The significance of a business structure that effectively implements investor relations communication is vital, especially when handling worldwide operations. Goodman (1999) says that communication, especially external communication with investors, is imperative for corporate growth in an economy that is evidently based on information, instead of industrialization. Investors expect a high level of communication and candor from the companies that operate in their community (Goodman, 1999, p. 1). In order to fully employ the investor relations function through communications, entities must strive to adequately establish and organize interactions within an effective corporate communications department. Objectives Argenti (2009) emphasizes that the most important goal for a business seeking to implement successful communication should be to place the entity in a position to efficiently work for investors capital. According to Almazan, Banajeri and Motta (2008), management may be hesitant to fully reveal information, especially in situations where management decisions could be to blame for inadequate performance. However, businesses must seek to communicate information fully and honestly. Initially, companies should relay as much information as possible to investors and potential investors. Conger (2004) says The more you tell, the more you sell. The more a company makes investors aware of its existence, business and strategies, the more likely it is to increase sales of its stock. Making investors aware doesnt mean a spin campaign, but a program to communicate and educate investors about the companys market, its strengths and potential as an investment (p. 1). Next, Argenti (2009) stresses the need for publicly held companies to understand the appropriate expectations for the companys stock in the scope of earnings, trade and the market. These companies must also strive to lessen stock price instability (Argenti, 2009). The objective is for the investor relations department to fulfill the need for communications guidance in managements decision-making methods. To understand appropriate expectations for company stock and to decrease stock unpredictability, integration [of departments] is a more respected approach, with public relations leading the mix. Public relations drive strategy and execution (Capozzi, 2005, p. 1). In general, communication within investor affairs should seek to honestly maintain the publics view of an organization. Prasad and Mir (2002) underline four general objectives of shareholder relations: accurately present a corporations attitude, mold the identity of the corporation, justifying the established identity of the entity and keep safe the legitimacy of the company. These objectives should seek to provide transparent facts for investors. Kedem (2006) emphasizes the importance of presenting facts in context, instead of in a segregated manner. Kedem (2006) further clarifies that communication must fulfill the investors immediate need to become informed and take action (p. 1), as well as answer interpretation and what if? suppositions [that] may follow (p. 1). Investor relations officers should also be able to answer questions of Whats next? or What does this mean for me?' (Kedem, 2006, p. 1). Communication with Investor Types In such a broad business world, corporations are required to communicate with investors on every level. A wide range of investors need to be taken into consideration by firms so that the proper information is communicated to the correct investor or group of investors (Dolphin, 2003). The role of the investor relations function is to communicate effectively to both institutions shareholders and individual shareholders. A firm that is not dynamic in this aspect will unsuccessfully communicate with some current and potential investors. Marston (2008) explains how shareholder interactions from an institutional standpoint require more boundary spanning (p. 1) interactions by allowing greater efficiencies in message delivery and market impact (Argenti, 2009, p. 208). Conversely, individual investors ranked one-on-one meetings with investees and professionals as the most crucial way of communicating (Marston, 2008). In order to accomplish a well-rounded investor relations department, suffic ient communications to both individual and institutional investors will create closer links with investors, and can help a company in developing strategies that will be welcomed by shareholders; it is that strategic element of the role [of communication] that is at the core of [investor relations] (Dolphin, 2003, p. 1). Institutional investors. Communication with institutional investors is a critical part of any investor relations program. Institutions, such as insurance companies, are available to contribute much larger amounts of capital than a single person. Dolphin (2003) says there is great ease in moving large quantities of capital from market to market. Due to this ease of moving capital, and institutional investors holding more than 60% of Unites States equities in the 21st Century, firms have realized and acted on the significance of communicating with institutional investors. Also, institutional investors are often candidates for mergers and acquisitions. Investees must maintain investor relations departments in order to identify and target potential openings for big investors, mergers or acquisitions. Sirower and Lipin (2003) stress the necessity of excellent communication with institutional investors because of the potential risk of losing a major shareholder. Sirower and Lipin (2003) said Slick press releases and conference calls cannot save a bad deal, but a poorly conceived communications strategy can-and usually will-kill one that may make good strategic sense. Many of the biggest unsuccessful deals, as measured by post-announcement return to shareholders, have performed poorly in large part because the acquirers did not tell their story adequately (p. 1). Furthermore, interaction with institutional investors can be handled best by researching, then organizing institutions into groups or target audiences based on the characteristics of the entity (Argenti, 2009). Argenti (2009) notes: This kind of research will prevent the company from spending too much time communicating with uninterested investors (p. 209). An entity that spends time wisely on interested institutional investors is more likely to obtain more committed, corporate patrons. The responsibility of management is to bring in a qualified investor relations officer who can market shares of the company to these types of organizational investors (ADX Urges Listed Companies, 2009). Individual investors. Individual investors require a different type of communication than an institution typically requires. Many individual investors will be employees of the investee. These employees are investors through 401(k) plans or other company stock. Individual investors are many times directly communicated to through personal messages or one-on-one meetings (Tate, 2000). Tate (2000) explains that this personal communication is executed through one of two types of situations: prepared and interactive. Hanley (2008) says, Long gone are the days when [companies] should take an ad hoc approach to [investor relations], setting their chief financial officer in front of a microphone to read aloud from a quarterly earnings report (p. 1). Entities must carefully analyze whether communications will only be prepared and delivered, or if investors or the public will be given the chance to respond. Written statements or oral speeches are usually considered prepared situations where individuals are presented with information through memos, online forums or speeches (Tate, 2000). Tate (2000) also describes interactive situations: unique situations where problems or questions can be addressed live to a speaker. Interactive situations must be handled by a well-qualified and experienced executive or investor relations officer. Next, investor relations communications with individuals must be more of a hand-holding experience for the investor. Corporate backers invest on a different capital playing field than individuals, and therefore do call for identical treatment. Individuals identify a firm as legitimate if the investee to investor communication meets the entitys social responsibility of providing information (Cowden and Sellnow, 2002). Research has shown that individual investors look for similar or familiar communication functions seen of other renowned organizations. Before personally establishing an entity as legitimate, an individual shareholder also seeks justifiable management actions and necessary social standards of professional communication (Cowden and Sellnow, 2002). Ultimately, corporate relations with individual investors require adequate, available and honest information. Intermediaries Communication directly to institutional and individuals shareholders is only one method by which businesses pass information, updates and news. Argenti (2009) says that corporations also communicate indirectly through intermediaries such as sell-side agents and rating agencies. Sell-side agents cover stocks with certain industries and generate detailed research reports that offer recommendations (Argenti, 2009, p. 212). Rating agencies play a similar role to sell-side agents, but rating agencies place special emphasize on whether an investee is creditworthy (Argenti, 2009). Rating agencies will rate an entity on their ability to obtain, maintain and use debt. Virtually all firms depend on a constant flow of credit to carry them smoothly through the ups and downs of business fluctuations. It is entirely typical for lenders to get more cautious in a downturn, but freezing of credit is [a problem] (Colvin, Gray, Tkaczyk and Yi-Wyn, 2009, p. 1). Investors will look to intermediaries such as rating agencies to indirectly determine if an investee and investment is beneficial or detrimental. The media is also a commonly used intermediary by investees and investors. Investor relations departments may utilize the media especially when going through a crisis. One of the most important actions taken by a company going through a crisis is to use the media as an intermediary to satisfactorily relay information to a curious, concerned or affected public. Hasenfuss (2009) explains the frustration that occurs for investors or potential investors when information is delayed or never presented. Investor relations departments must use the media to communicate detailed explanations during important situations. A failure to do this will bring no closure to a companys current business-life. Denying the use of a media intermediary during an important situation may very well bring an organization to its final days (Hasenfuss, 2009). Communication through Investor Relations Programs Communication within investor affairs is most effective when implemented through investor relations programs. Depending on the size and the activities of the corporation, the investor relations program may be in-house and consist of only a few officers, or it may be entirely outsourced to public or financial relations firms (Argenti, 2009). Communication programs are necessary for the majority of businesses; they help to place market status of corporate stock in the hands of investors, as well as limit control of stock price by management (Coyle, n.d.). Furthermore, Coyle (n.d.) states that CEOs and their individual corporate investor relations programs must recognize that the market followings themselves are tiered; thus corporate advertising, direct mail and even telemarketing strategies can be beneficial (p. 1). These investor relations responsibilities are carried out through the establishment of investor relations programs. These programs help to connect the entity to society, a s well as build a line of proactive and reactive relationships with investors. Proactive Communication Proactive communication is necessary for companies seeking to add value to their stock. Proactively pursuing investors, especially valuable investors, is a key role of the investor relations program. A hands-on attitude is positive for increasing productivity of a firm, as well as constructively driving the decision-making process for management and investors (Hughes and Demetrious, 2006). Conger, 2004 explains If a company isnt proactive at all with its [investor relations] efforts, some investors are still bound to find it. But [many] investorsà ¢Ã¢â€š ¬Ã‚ ¦have a limited amount of time at their disposal. They will, therefore, invest in those companies they have heard of, are familiar with and can trust. When a company is willing to communicate, it decreases investors uncertainty and risk (p. 1). Argenti (2009) also adds that communication strategies should be intact for both expected and unexpected situation, such as mergers and crisis situations. A company that takes on a proactive communication role with investor relations is likely heading towards investee success. Reactive Communication Another important aspect of investor relations programs is reactive communication, which focuses on making use of investor responses, concerns, suggestions and preferences. One large petroleum company, Voyager Petroleum (2010), made a special effort to acquire Marmel Communications LLC, a well-equipped communications corporation. This business decision supported Voyagers desire to reach out for investor input. Voyager Petroleum (2010) announced, Our team is inviting all shareholders to [an] exclusive investor controlled forum. Our staff and members have requested that all Voyager Petroleum shareholders join our community and share their thoughts on the company, its development and future outlook (p. 1). The main benefit of a company choosing to practice this type of reactive communication is to understand the mindset of their investors in order to know where the company can change and improve. The corporate forum method used by Voyager for reactive communication is beneficial by prov iding an area for a wide variety of feedback on all aspects of the entity. Ettredge and Gerdes (2005) also support reactive communication through venues like website forums because investor and investee information is able to be presented in numerous forms, such as video, audio, pictures and text. Website forums also support multiple languages (Ettredge and Gerdes, 2005). Corporations that require their investor relations programs to use reactive communication will more quickly know the key to success. Investor Relations Advancement As technology advances, all aspects of the business world advance; this includes investor relations and communications. As manufacturing, information storage and many other areas of the corporate world advance, communications to investors also advance. Some companies seek to only become more efficient with familiar methods. Vahouny (2004) describes how companies can use modern-day automation to develop more effective communication through typical actions: using advertising, employee letters, collateral, client letters and press releases (p. 1). Also, Boyd and Boyd (2008) explain how advancements can be made by effectively carrying out other general practice such as shareholder votes, calls and letters. Some firms still advance in the area of presenting, recording and reposting speeches to investors (Boyd and Boyd, 2008). However, many modern-day businesses are advancing in investor communications directly by way of technology and the internet. Boyd and Boyd (2008) admit that communication such as speeches is becoming outdated, and that most similar methods of communication provide information or form, but rarely both. In general, the internet is taking over the investor relations function by offering convenient form and necessary information. Companies such as Chevron are combining investor relations, communications and marketing through the use of emails, blogs and social networking websites. Thompson (2009) says Chevron is among the many companies that not only hosts an official [investor relations] Twitter feed, but promotes it on the companys Media Resources page online. Chief Twitterer is Chevron media adviser Justin Higgs. Cisco is another company that hosts an [investor relations] presence on Twitter; the company has multiple Twitter sites, including ones such as CiscoGeeks and CiscoEvents (p. 1). Twitter is a social networking website where information is quickly and easily released live to the internet for millions to see on mobile phones, computers and other electronic devices. These companies also communicate to the public through Facebook, a social networking website available to anyone with an active email address (Thompson, 2009). Firms that are jumping on the technological bandwagon are advancing investor relations communications exponentially. For a corporate department that thrives on providing timely and accurate information, the internet has revolutionized, and will continue to revolutionize, the investor relations function. Conclusion In conclusion, publicly traded businesses make a great effort to add value to their entities in order to maximize the benefits received by the investing community. By taking every possible step to have the best communication with investors, corporations are increasing the value of their business and stock. In consideration of this, investor relations are understandably a major function of doing business, and a major function of corporate communication. Argenti (2009) states: As companies strive to maximize shareholder value, they must continually communicate their progress toward that goal to the investing public (p. 203). As companies strive in this direction, the relationship between meeting corporate objectives and communication must be comprehended. This understanding by some corporations has brought communications for investor relations to a stage where programs are being established to take-on the role of entire departments, such as public relations. In the end, businesses will best identify with communications in the context of investor relations by: looking at an overview of the investor relations function, knowing how to organize investor relations, learning about investor relations programs and being informed on investor relations advancements. Above all, Companies need to follow a communication strategy that includes a clear understanding of the companys objectives and a thorough analysis of all its constituencies so that appropriate messages can be crafted and delivered (Argenti, 2009, p. 222).

Buddhism Essay -- essays research papers

The followers of the Buddha believe life goes on and on in many reincarnations or rebirths. The eternal hope for all followers of Buddha is that through reincarnation one comes back into successively better lives - until one achieves the goal of being free from pain and suffering and not having to come back again. This wheel of rebirth, known as samsara, goes on forever or until one achieves Nirvana. The Buddhist definition of Nirvana is "the highest state of spiritual bliss, as absolute immortality through absorption of the soul into itself, but preserving individuality" (Head1 57). Birth is not the beginning and death is not the end. This cycle of life has no beginning and can go on forever without an end. The ultimate goal for every Buddhist, Nirvana, represents total enlightenment and liberation. Only through achieving this goal is one liberated from the never ending round of birth, death, and rebirth (Head3 73). Transmigration, the Buddhist cycle of birth, death, a nd rebirth, involves not the reincarnation of a spirit but the rebirth of a consciousness containing the seeds of good and evil deeds. Buddhism's world of transmigration encompasses three stages. The first stage in concerned with desire, which goes against the teachings of Buddha, is the lowest form and involves a rebirth into any number of hells. The second stage is one in which animals dominate. But after many reincarnations in this stage the spirit becomes more and mo... Buddhism Essay -- essays research papers The followers of the Buddha believe life goes on and on in many reincarnations or rebirths. The eternal hope for all followers of Buddha is that through reincarnation one comes back into successively better lives - until one achieves the goal of being free from pain and suffering and not having to come back again. This wheel of rebirth, known as samsara, goes on forever or until one achieves Nirvana. The Buddhist definition of Nirvana is "the highest state of spiritual bliss, as absolute immortality through absorption of the soul into itself, but preserving individuality" (Head1 57). Birth is not the beginning and death is not the end. This cycle of life has no beginning and can go on forever without an end. The ultimate goal for every Buddhist, Nirvana, represents total enlightenment and liberation. Only through achieving this goal is one liberated from the never ending round of birth, death, and rebirth (Head3 73). Transmigration, the Buddhist cycle of birth, death, a nd rebirth, involves not the reincarnation of a spirit but the rebirth of a consciousness containing the seeds of good and evil deeds. Buddhism's world of transmigration encompasses three stages. The first stage in concerned with desire, which goes against the teachings of Buddha, is the lowest form and involves a rebirth into any number of hells. The second stage is one in which animals dominate. But after many reincarnations in this stage the spirit becomes more and mo...

Hamlets Tragic Flaw is Death and Tragedy Essay -- essays research pap

Does Hamlet have a tragic flaw? If so, what is it and how does it effect his surroundings and how does it effect Hamlet himself? What is the outcome of his flaw? Hamlet has a tragic flaw in his personality and behavior. His flaw is that he is overly concerned with death and tragedy. This flaw or weakness in Hamlet leads him into a world of chaotic surroundings and madness. Hamlet's flaw and his mad personality led to the death of several people, including his mother and the King of Denmark! If Hamlet did not have this fascination with death and tragedy, the deaths of the several people would not have occurred--including his own. Hamlet did not always have this flaw in his personality. The flaw was presented to him by a ghost. The ghost of Hamlet's father told Hamlet that he was murdered by Claudius and asked Hamlet to avenge his murder. This is where the flaw is adopted by Hamlet and begins to effect his life. Hamlet begins to dig deeper and deeper to find the truth. He puts on an act of madness to disguise his revenge. Hamlet becomes so over-whelmed with death that death is all...

Profit Maximization

Firms are in business for a simple reason: To make money. Traditional economic theory suggests that firms make their decisions on supply and output on the basis of profit maximisation. However many Economists and managerial Scientists in our days question that the sole aim of a firm is the maximisation of profits. The most serious critique on the theory of the firm comes from those who question whether firms even make an effort to maximise their profits. A firm (especially a large corporation) is not a single decision-maker but a collection of people within it. This implies that in order to understand the decision-making process within firms, we have to analyse who controls the firm and what their interests are. The fact that most large companies are not run by the their owners is often brought forward to support this claim. A large corporation typically is owned by thousands of shareholders, most of whom have nothing to do with the business decisions. Those decisions are made by a professional management team, appointed by a salaried board of directors. In most cases these managers will not own stock in the company which may lead to strongly differing goals of owners and managers. Since ownership gives a person a claim on the profit of the firm, the greater the firm's profit, the higher the owners† income. Hence the owners goal will be profit maximisation. When managers† salary stays unaffected by higher profits they may pursue other goals to raise their personal utility. This behaviour strikes the critical observer regularly when for example reading or watching the financial media. Managers there often rather mention the rises in sales or the growth of their company rather then the profits. Some economists like Begg (1996) argued that managers have an incentive to promote growth as managers of larger companies usually get higher salaries. Others like Williamson (1964) suggested that managers derive further utility from perquisites such as big offices, many subordinate workers, company cars etc. Fanning (1990) gives a rather bizarre example: When WPP Group PLC took over the J. Walter Thompson Company, they found that the firm was spending $80,000 p. . to have a butler deliver a peeled orange every morning to one of their executives. An unnecessary cost clearly from the perspective of the company owners. But often it becomes difficult to identify and separate this amenity maximisation from profit maximisation. A corporate jet for example could be either justified as a profit maximising response to the high opportunity cost of a top executive or an expensive and costly executive status symbol. Baumol (1967) hypothesised that managers often attach their personal prestige to the company†s revenue or sales. A prestige maximising manager therefore would rather attempt to maximise the firms† total revenue then their profits. Figure 1 illustrates how the output choices of revenue- and profit maximising managers differ. The figure plots the marginal revenue and marginal cost curves. Total Revenue peaks at x r , which is the quantity at which the marginal revenue curve crosses the horizontal axis. Any quantity below x r , marginal revenue will be positive and the total revenue curve will rise as output goes up. Hence a revenue-maximising manager would continue to produce additional output regardless of its effects on cost. Given this information one might ask why the owners don†t intervene when their appointed managers don†t direct their actions in the interest of the owners, by maximising profits. First of all, the owners will not have the same access to information as the managers do. Where Information relates to professional skills of Business administration as well as those of the firms inner structure and its market enviroment. Furthermore, when confronted with the owners demands for profit maximising policies, a clever manager can always argue that her engagement in activities, like a damaging price war or an expensive advertising campaign serve the long-run prospect of high profits. This excuse is very difficult to challenge until it is too late. Another aspect is that managers aiming to maximise growth of their company (expecting higher salaries, power, prestige, etc. ) often operate with a profit constraint. A profit constraint is the minimum level of profit needed to keep the shareholders happy. The effects of such a profit constraint are illustrated in Figure2. Figure2 shows a total profit curve (T? ). T? is derived from the difference between TR and TC at each output level. If the minimum acceptable level of profit is ? , any output greater then Q3 will result in a profit below ?. Thus a sales-maximising manager will opt for Q3 which gives the highest level of sales at the minimum possible profit. This however would not be the profit maximising option. In order to maximise profits the manager would have to chose an output level that creates Q2, where profits are highest but sales lower then in Q3. So given this conflict of interests between the owners and the managers of a firm? What are the possible solutions available to the owners, to make their agents work in their interest? It is often suggested that an effective way to control the managers behaviour and bring it in line with the owners interests, is to make the managers owners themselves by giving them a share in the company. However, research by De Meza & Lockwood (1998) suggests that even with the managers owning assets, their performance does not necessarily become more profit raising. Rajan & Zingales (1998) assessed the impact of power and access to it on the behaviour and performance of managers. Their findings suggest that the power gained by access to critical resources is more contingent than ownership on managers or agents to make the right investment and decisions then ownership. They also report adverse effects of ownership on the incentive to specialise. Other ways to control managers include performance based pay, which can prove to be effective in the short-run but again, the long-run perspective of the firm may suffer, when managers neglect crucial Long-run investments into Research and Development, restructuring, equipment or advertising to raise short-run profits and hence their own salaries. In conclusion it is important to note that profit maximisation fails to demonstrate a general validity when applied as a theory of firm-behaviour. The real world businesses often operate on a multi-dimensional basis with many confronting interests and aims. As well as differing short-run and long run aims. Therefore profit-maximisation should be regarded as one possible goal of a firm but not necessarily its sole one. There is also a difference to be noted between the size of firms. A small family-run business for instance can easily adopt a pure profit-maximising approach, since the utility of its owners equals that of the labour-force and the management. In this setting, the income will equal profit. Therefore it is imperative to assess and develop a theory of firm behaviour on the different classes of firms with a perspective to their individual differences in management, ownership and market enviroment.